Limz
Up

Client: MBFL (Modern Beverages Foods Ltd.)
Services Provided: ✔ Visual identity and layout design for the bottle label.
✔ Custom typography and brand message development (Cool Down. Sip Up!).
✔ Compliance-based labeling: nutrition facts, barcode, recycling, halal icon, and legal copy.
✔ Final production-ready artwork for 1.5L PET bottle.

Project Overview:

We designed a bold and energetic bottle label for Limz Up, a lemon-flavored carbonated drink made in Pakistan. The aim was to highlight its local pride, vibrant flavor, and youthful appeal through striking visuals and clear messaging. The design incorporated bright green and yellow tones with dynamic typography and branding elements. It communicates freshness, national pride, and product transparency with bilingual info and certifications.